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ICA and Its Application in One-to-One Web Marketing and e-CRM  Fulltext 

[ Vahid Nassiri ] - Department of Statistics, Faculty of Mathematics, Amirkabir University of Technology.
[ Nosratallah Nassiri ] - Industrial Renovation Company of Iran (IRCI)
[ Adel Mohammadpour ] - Department of Statistics, Faculty of Mathematics, Amirkabir University of Technology، Statistical Research and Training Center (SRTC).

خلاصه مقاله:

In this paper, we first review some aspects of marketing, one-to-one marketing, one-to-one web marketing, CRM and e-CRM; then we denote some applications of Independent Component Analysis, ICA, in these fields of business.

Value engineering, knowledge, wisdom, marketing, one-to-one marketing, CRM, one-to-one web marketing, e-CRM, statistical data mining, independent component analysis (ICA), blind source separation (BSS).