Clarifying the Role of Cooperation Networks in New Product Development (NPD)

سال انتشار: 1394
نوع سند: مقاله ژورنالی
زبان: انگلیسی
مشاهده: 511

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شناسه ملی سند علمی:

JR_IJMAE-2-11_006

تاریخ نمایه سازی: 15 شهریور 1395

چکیده مقاله:

The significant role of small and medium enterprises in the economy of developing countries has led researchers to search for ways to create efficiency and advantages for the firms in the process of economic and industrial development. Thus, new product development has always been important for managers and business owners. Given the limited funding for research and development in small and medium businesses, maintaining a competitive advantage and new product development of the network has been offered as solutions. Therefore, in this paper, it is tried to explain cooperation networks and their advantages in new product development of small and medium firms with a descriptive method and study the research carried out.

کلیدواژه ها:

New product development (NPD) ، SMEs ، Cooperation Networks

نویسندگان

habibollah Salarzehi

Faculty of Management, University Of Sistan and Baluchestan, Zahedan, Iran

Maryam Rashki

PhD Student of Behavioral Management, University of Sistan andBaluchestan, Zahedan, Iran

Minoo Heydari

M.A of Information Technology Management, University of Sistan and Baluchistan, Zahedan, Iran