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Understanding the effective role of revenue management in a supply chain management

عنوان مقاله: Understanding the effective role of revenue management in a supply chain management
شناسه ملی مقاله: SCMIS01_059
منتشر شده در نخستین کنفرانس بین المللی مدیریت زنجیره ی تامین و سیستم های اطلاعات در سال 1386
مشخصات نویسندگان مقاله:

Seyedmohsen Hosseini - MSc Automotive Student at Kingston university
Shima Rozbehani - MSc System Engineering student at Kingston university

خلاصه مقاله:
In the recent years, the most of firms are approving their revenue management to build balance between supply and demand. As we know, revenue management is a strange term for the most of managers. While the important role of revenue management to increase the profit is not cover for managers. In this paper we introduce a mathematical approach for revenue management that it can have a great impact of a supply chain then investigate this model on the IRAN AIR airline and finally we apply practical techniques to choice the best price with regarding demand.

کلمات کلیدی:
Supply chain, Price, Revenue, Demand, Transport cost

صفحه اختصاصی مقاله و دریافت فایل کامل: https://civilica.com/doc/25732/