Improve Supply chain management in Engineer-to-order company
عنوان مقاله: Improve Supply chain management in Engineer-to-order company
شناسه ملی مقاله: SCMIS01_060
منتشر شده در نخستین کنفرانس بین المللی مدیریت زنجیره ی تامین و سیستم های اطلاعات در سال 1386
شناسه ملی مقاله: SCMIS01_060
منتشر شده در نخستین کنفرانس بین المللی مدیریت زنجیره ی تامین و سیستم های اطلاعات در سال 1386
مشخصات نویسندگان مقاله:
Neda Noroz Bakhtiari - Tarbiat Modares University Iran
Amir Albadvi - Tarbiat Modares University Iran
خلاصه مقاله:
Neda Noroz Bakhtiari - Tarbiat Modares University Iran
Amir Albadvi - Tarbiat Modares University Iran
Supply chain management is the process of planning, implementing, and controlling the operations of the supply chain with the purpose to satisfy customer requirements as efficiently as possible. Integrated supply chain management enables firms to have a stronger market position and greater customer satisfaction .The aim of this study is to represent an approach for measuring customer satisfaction and determining it’s major factors in Engineer-to-order companies. As an output a questioner which is involved 60 questions is prepared. The base of questioner adjusts on customer satisfaction in business-to-business context.
کلمات کلیدی: Customer satisfaction, Business-to-business , Engineer-to-order company, Supply chain management
صفحه اختصاصی مقاله و دریافت فایل کامل: https://civilica.com/doc/25733/