Conceptual framework of factors determining intentions towards the adoption of family takaful- An extension of decomposed theory of planned behaviour
محل انتشار: مجله بین المللی رهبری سازمانی، دوره: 6، شماره: 3
سال انتشار: 1396
نوع سند: مقاله ژورنالی
زبان: انگلیسی
مشاهده: 182
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شناسه ملی سند علمی:
JR_IJOL-6-3_001
تاریخ نمایه سازی: 3 اسفند 1398
چکیده مقاله:
The aim of this paper is to develop a theoretical framework on the basis of Decomposed Theory of Planned Behavior (DTPB). DTPB has been used in many disciplines to explain the intention behaviour relationship. However, there is a scarcity of literature published on the intention behaviour determinants for the adoption of family takaful. The original construct of the theory is based on attitude, subjective norms, and perceived behavioural control. This paper provides the antecedents of these construct, which are adopted according to the attributes of family takaful. This research adopts and extends existing model of DTPB from family takaful perspective. The study will not only explore attitude, subjective norms, and perceived behavioural control but also incorporate moderating variables including knowledge, awareness, religiosity, confidence, and demographic within the model to enhance predictability of the model
کلیدواژه ها:
Family Takaful ، Adoption ، Attitude ، Subjective Norm ، Perceived Behavioural Control ، Decomposed Theory of Planned Behaviour
نویسندگان
Shahab Aziz
PhD Scholar, International Business School, University Technology Malaysia (UTM)
Maizaitulaidawati Md Husin
Senior Lecturer, International Business School, Universiti Teknologi Malaysia (UTM)
Nazimah Hussin
Senior Lecturer, International Business School, Universiti Teknologi Malaysia (UTM)