Relationship between Goal Orientation and Employee Creativity: A Mediating Role of Creative Self-Efficacy

This paper aims to investigate the effect of learning and performance goal orientations on employee creativity through a mediating role of creative self-efficacy. The population of the study consists of all level of managers of commercial banking sector of Pakistan. Through stratified sampling technique a total 400 managers were selected for the study. Data was collected through a structured questionnaire having a five point Likert scale. The study found that both learning and performance goal orientations have positive and significant association with employee creativity. The study also found that creative self-efficacy partially mediates the relationship between goal orientations and employee creativity. The study highlights implications and future research directions.

کلیدواژه ها:

Learning Goal Orientation ، Performance Goal Orientation ، Creative Selfefficacy ، Employee Creativity